Overcome Your Fears

Maybe you're afraid your clients will leave, maybe you're feeling a bit of imposter syndrome, or maybe you've been discounting your clients for so long, you're afraid to stop. We will guide you through these obstacles. 

The Raising Prices Calculator

You don't charge for what you do, you charge for what you know. What isyour time worth. Take some of the guesswork and emotion out of your pricing. Leverage our exclusive tool to strategically plan your price increase and maximize your profits. 

Charge What You Deserve

Once you have decided what your new prices will be, communicate them clearly, stand tall, and start getting paid what you deserve with over-explaining and without apology.

About the Course

Are you an independent beauty or wellness professional struggling with pricing decisions? Our course is designed to help you conquer your fears, utilize our Raising Prices Calculator, and empower you to charge what you truly deserve. Take the first step towards financial stability and work-life balance by enrolling today!

About The Facilitator

Hi, I'm Matthew Landis, Director of Education for IMAGE Studios,  and I spent most of my 30 year career as an independent beauty and wellness professional like, so I understand the challenges when it comes to determining your prices. I've crafted this course to help you overcome the fears that come with that decision, one that is essential to succeed in your business. My goal is to equip you with the knowledge and confidence to price your services comfortably and achieve your desired income levels.

Course Curriculum

6 Chapters · 13 Lessons

  1. 1

    Module 1: Why Raising Prices Matters

    1. (Included in full purchase)

      Welcome and Course Overview - What's Holding You Back?

    2. (Included in full purchase)

      Identifying Your Fears Around Pricing

    3. (Included in full purchase)

      What is the Real Cost of Staying Stuck?

  2. 2

    Module 2: The Science & Psychology of Pricing

    1. (Included in full purchase)

      The Science & Psychology of Pricing

    2. (Included in full purchase)

      Reflection Exercise: What Drives Your Pricing?

  3. 3

    Module 3: Price Calculation & Planning

    1. (Included in full purchase)

      Using the Raising Prices Calculator

    2. (Included in full purchase)

      Your Goals

  4. 4

    Module 4: Implementing Your New Prices

    1. (Included in full purchase)

      Implementing Your New Prices

    2. (Included in full purchase)

      Your Implementation Plan

  5. 5

    Module 5: Beyond the Numbers

    1. (Included in full purchase)

      Discounts,Trading, and Over-Explaining

    2. (Included in full purchase)

      Confidence Rules

    3. (Included in full purchase)

      Future Proofing Your Pricing Strategy

  6. 6

    COURSE WORKBOOK

    1. (Included in full purchase)

      Workbook - Raising Prices for the Salon Suite Pro

What People Are Saying

Discover how our course is empowering professionals to take control of their pricing and achieve financial success with confidence.

”
“What an excellent course! I wish I had this information and motivation when I first started in business! I recently raised my prices considerably. Now I plan to have a yearly increase.” - Jennifer Jacobs
J. Jacobs

Hair Stylist, Houston, TX

"Today is my one year anniversary. I can't believe it's only been a year. I feel like IMAGE Studios has been home to me. And it's been such an amazing transition. I've loved taking my business into my own hands. And I've been so happy here. So it's been awesome. And I signed another year. . . I've loved designing my own little suite. It's been so much fun. I wanted to make sure it feels inclusive for everyone.”
Conlin Harwood

Craft Barber, Salt Lake City, UT

”
“ Using the Raising prices worksheet and seeing the difference even a small increase can make on my income was so eye opening! I may lose some clients BUT that's okay and if I do then there are other great stylists who can take them on and more room for me to add in people who want to pay the value I feel is appropriate for the work I do.” 
D. McKamey

Hair Stylist, Denver, CO

Ready to Master Your Pricing Strategy?

Join our course today to unlock the secrets of successful pricing strategies and transform your business!

Enroll Now